SAMBA is an international project where students learn the fundamentals of sustainable marketing and work in international teams on assignments for local businesses.
Last week, we participated in the second workshop of the SAMBA Erasmus+ KA2 project in Badalona, Spain.
During the workshop, we had the opportunity to
* get to know sustainable businesses
* learn more about sustainable business and marketing
* develop sustainable marketing ideas in international teams.
The week included plenty of teamwork, new perspectives, and inspiring encounters. Alongside the project work, we also explored the local culture by visiting the Sagrada FamÃlia, taking part in a city adventure in Barcelona, and tasting local delicacies.
The SAMBA project offers students practical experience in sustainable business and in communicating it clearly and effectively.
